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The global focus on well-being is intensifying as individuals strive to maintain healthy lives longer, especially given the rising average lifespan. Over the past decade, rapid industrialization, urbanization, economic development, and globalization have dramatically altered diets and lifestyles, particularly affecting health and nutrition in developing countries.
With the global population growing at a rate of 75 million people annually, and projected to reach 9.9 billion by 2050—a 33% increase from the 7.4 billion estimated in 2017—there will be a significant rise in demand for high-nutritional food products. This growing population is expected to drive a heightened demand for healthy snacks.
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Today’s consumers are increasingly aware of their health and the importance of proper nutrition and hydration. They recognize that a balanced diet can not only contribute to a stronger immune system but also reduce the risk of chronic illnesses and infectious diseases, including COVID-19. Consequently, many are turning to healthier food options as a preventive measure against future healthcare costs.
The shift towards healthier eating has led to a surge in demand for better-for-you snacks. Consumers are seeking snacks that meet specific dietary preferences such as gluten-free, organic, clean-label, whole grain, reduced-calorie, omega-3 enriched, and fortified with vitamins and minerals. During the COVID-19 pandemic, snacking frequency increased, with two-thirds of people snacking twice daily. Today, many consumers are more focused on snacks with low sugar and fat content, with two in five people consistently seeking out healthier options.
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This growing health awareness is fueling demand for snacks that are low in fat and cholesterol, high in protein, and supportive of weight management. Additionally, the trend towards all-natural and clean-label products is expected to further drive the market for healthy snacks.
According to the latest publication from Meticulous Research®, the healthy snacks market is anticipated to grow at a compound annual growth rate (CAGR) of 6.5% over the next seven years, reaching a valuation of $152.08 billion by 2029.
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Healthy Snacks Market Research Summary
Scope of the Report:
Healthy Snacks Market, by Type
- Cereal & Granola Bars
- Nuts & Seeds
- Dried Fruits
- Meat Snacks
- Biscuits & Cookies
- Trail Mix Snacks
- Other Healthy Snack Types
Healthy Snacks Market, by Product Claim
- Gluten-free
- Low-fat
- Sugar-free
- Other Product Claims
Healthy Snacks Market, by Packaging Type
- Wraps
- Pouches
- Boxes
- Other Packaging Types
Healthy Snacks Market, by Distribution Channel
- Supermarkets & Hypermarkets
- Convenience Stores
- Specialty Stores
- Online Channels
- Other Distribution Channels
Healthy Snacks Market, by Geography
- North America
- U.S.
- Canada
- Europe
- U.K.
- Germany
- France
- Italy
- Spain
- Rest of Europe (RoE)
- Asia-Pacific
- China
- India
- Japan
- South Korea
- Australia
- Rest of Asia-Pacific (RoAPAC)
- Latin America
- Mexico
- Brazil
- Argentina
- Rest of Latin America (RoLATAM)
- Middle East & Africa (MEA)
About Meticulous Research®
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