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The Online Language Learning Market is projected to reach USD 44.9 billion by 2031 from an estimated USD 12.9 billion in 2024, at a CAGR of 19.5% during the forecast period 2024–2031. The growth of the online language learning market is driven by globalization and the growing need for cross-border communication, the growing e-learning market, and the penetration of artificial intelligence in e-learning. However, data security and privacy concerns restrain the growth of this market.
Furthermore, the increasing expenditure on the education sector, rising penetration of the internet and smartphone user base, and increasing preference for multilingual employees by multinational companies are expected to generate growth opportunities for the players operating in this market. However, the lack of digital infrastructure in developing countries is a major challenge impacting market growth. Additionally, the flexible pricing structure and introduction of wearable technologies are a prominent trend in the online language learning market.
Here are the top 10 companies operating in the Online Language Learning Market
Founded in 2007 and headquartered in Berlin, Germany, Babbel GmbH is a subscription-based language learning software and an e-learning platform available in various languages. It offers online platforms centered around learning a language through real-life conversations. The company has created more than 60,000 lessons across 14 languages, including Spanish, French, German, Italian, Portuguese, Russian, Danish, Dutch, Indonesian, Norwegian, Polish, Swedish, and Turkish. Furthermore, the company provides bite-sized lessons, relevant vocabulary, interactive platforms with native speakers, and speech recognition technology for correct pronunciation. The company has 650+ certified language teachers and linguistics experts. The company provides online language learning for individuals and businesses.
Babbel’s language learning ecosystem consists of a self-study program, Babbel Live virtual classes, multiple audio formats, and Babbel Podcasts, all of which are grounded in an expert-led learning methodology. Babbel for Business offers corporate clients a language learning platform with the same expert-led foundation. The company offers its Babbel language learning app for web, iOS, and Android and makes learning 14 different languages from eight display languages easy.
Duolingo, Inc.
Founded in 2011 and headquartered in Pennsylvania, the U.S., Duolingo, Inc. provides language education platforms through mobile apps and websites for schools, universities, and individual learners. The company offers personalized game-like lessons, bite-sized lessons, flashcards, podcasts, and English tests for language proficiency assessment. In addition, the company’s incubator platform allows bi-linguists to share their knowledge about language to build new courses.
Duolingo provides a wide range of products, including Duolingo for Schools, Duolingo English Test, Duolingo ABC, Duolingo Events, Duolingo Math, Podcasts, Stories, and Duolingo for Business. Additionally, the company also offers a wide range of language courses, including Spanish, French, German, Italian, Japanese, Russian, Korean, Portuguese, Chinese, Turkish, Dutch, Swedish, Irish, Greek, Hebrew, Polish, Norwegian, Vietnamese, Danish, Romanian, High Valyrian, Esperanto, Swahili, Hungarian, Welsh, Ukrainian, Klingon, Czech, Hindi, Hawaiian, Indonesian, and Arabic.
Founded in 2012 and headquartered in Hong Kong, China, Enux Education Limited offers language learning with real-world videos, including movie trailers, music videos, news, and inspiring talks. The company offers language learning in Chinese, Spanish, French, English, German, Japanese, Italian, Korean, and other languages. The company provides a wide range of language learning content such as courses, videos, audio, and flashcard sets to keep the learning environment entertaining and challenging.
The company offers self-paced language courses with interactive subtitles, grammar explanations, and personalized quizzes and exercises. The company facilitates language learning through a website, an iPhone app, an iPad app, and an Android app.
Rosetta Stone LLC
Founded in 1992 and headquartered in Virginia, the U.S., Rosetta Stone LLC provides technology-based learning products. It operates through three categories: Individuals, Enterprises, and Schools. The company has 25 language learning offerings, including Spanish (Latin America), Spanish (Spain), French, Italian, German, English (American), English (British), Arabic, and Chinese (Mandarin), among others. Additionally, Rosetta provides mobile apps with various speaking-focused lessons, features, and instantaneous pronunciation feedback.
The company uses cloud-based technology to help all types of learners read, write, and speak more than 30 languages, including several endangered languages. It provides language learning subscription plans, ranging from a 3-month plan to a lifetime subscription plan.
Founded in 2008 and headquartered in London, the U.K., Busuu Limited, a subsidiary of Chegg, Inc., provides online language learning courses for 12 different languages on the web and mobile to more than 100 million learners worldwide. It offers high-quality language courses from beginner to upper-intermediate levels. The company’s online platform allows users to learn and practice language skills directly with native speakers worldwide. Furthermore, Busuu provides premium membership features, such as advanced grammar lessons, offline learning, quizzes, travel courses, and adaptive vocabulary trainers for language learning.
Busuu offers both mobile and web-based language learning. Additionally, the company’s offline mode enables learners to learn lessons without an internet connection. The company’s online language learning courses include English, Spanish, French, German, Italian, Portuguese, Chinese, Japanese, Polish, Turkish, Russian, and Arabic.
Meticulous Research in its latest publication on Online Language Learning Market has predicted the growth of 19.5% during the forecast year 2024-2031.
ELSA Corp
Founded in 2015 and headquartered in California, the U.S., ELSA Corp. provides foreign language solutions. The company operates in the e-learning market by offering ELSA (English Language Speech Assistant), an A.I. assistant for pronunciation training and accent reduction, and ELSA Speak, a personal virtual pronunciation coach. ELSA specializes in speech recognition, artificial intelligence, and language coaching.
The company offers language learning solutions to individual learners and business organizations. It offers A.I. assistance for pronunciation training and accent reduction that helps users speak English using advanced speech recognition technology. The company provides language learning solutions for individuals, schools, and businesses. The company has more than 50 million users in 195 countries.
Founded in 2007 and headquartered in Coconut Grove, Florida, the U.S., Open Education LLC provides live, online learning solutions for businesses, adults, and children, as well as complementary digital skills training programs. The company offers live online classes, practice sessions, pronunciation tools, and interactive lessons to students. It also offers customized courses for adults, children, and businesses tailored to their needs.
The company also leverages AI technology for tutoring to improve and accelerate learning. It has more than 2 million users in over 20 countries across the globe. In addition, the company is offering the Open Mundo platform, a new online language learning platform that offers live French, Italian, and Portuguese classes with native-speaking teachers that help students achieve fluency through an immersive methodology.
New Oriental Education & Technology Group Inc.
Founded in 1993 and headquartered in Beijing, China, New Oriental Education & Technology Group Inc. provides private educational services and programs and offers educational products. The company’s primary products include English and other foreign language training, overseas and domestic test preparation courses, all-subjects after-school tutoring, primary and secondary school education, educational content and software, and online education. The company provides training in various languages, such as English, German, Japanese, French, Korean, Italian, and Spanish.
New Oriental provides a wide range of popular educational materials for language training and test preparation, including books, software, CD-ROMs, magazines, and other periodicals, as well as self-help, know-how, and inspirational books. The company operates through four reportable segments: educational services and test preparation courses; private label products and live streaming e-commerce and other services; overseas study consulting services; and Others.
Founded in 1878 and headquartered in New Jersey, the U.S., Berlitz Corporation provides language training and intercultural communication services for adults, children, corporations, institutional students, governments, and schools. The company offers both offline and online language learning solution platforms. Berlitz provides solutions, such as online lessons, private lessons, group lessons, summer programs, school programs, self-study, and private lessons for adults, kids, and teens. The company offers corporate training solutions, including language training, culture training, and language testing and assessment.
The company provides training in different languages, such as English, Spanish, French, German, Arabic, Russian, Mandarin, Portuguese, Italian, Japanese, and Korean. It offers language classes across the U.S. and online language classes globally.
Mango Languages
Founded in 2007 and headquartered in Michigan, the U.S., Mango Languages provides online language learning resources with self-paced language instruction. The company created a learning system built on proven methodologies with features developed by expert linguists and native speakers from across the globe. The company provides language learning for almost all languages, including Brazilian Portuguese, French, German, Italian, Japanese, Tamil, and Latin American Spanish.
The company provides language learning resources to academic institutions, libraries, corporations, government agencies, and individuals. Mango offers over 70 languages on the web, iOS, and Android devices. The company has a geographical presence across Europe, North America, Asia-Pacific, and Latin America. It also offers language learning of endangered and indigenous languages on their language learning application.
Authoritative Research on the Online Language Learning Market – Global Opportunity Analysis and Industry Forecast (2024-2031)
Need more information? Meticulous Research®’s new report covers each of these companies in much more detail, providing analysis on the following:
- Recent financial performance
- Key products
- Significant company strategies
- Partnerships and acquisitions
The Comprehensive report provides global market size estimates, market share analysis, revenue numbers, and coverage of key issues and trends.
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